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The dire statistic that over 50% of businesses don't survive past their first year, coupled with everything we hear on the daily about how crazy the world is right now (and perhaps even your own experiences over the last couple of years) have contributed greatly to how we perceive our businesses as women and moms.

We often hear (and say) things like:

"Business is hard"

"Success takes time"

"Marketing is confusing"

"Sales are sleezy"

We have convinced ourselves that hard equals struggle and pain.

What if hard could be fun? What if success is inevitable? What if it could be fast?

In this week's episode of the Mom Aligned podcast I'm challenging you (and myself) to redefine "hard".

If everything you achieved was easy you wouldn't be proud.

Here's your key takeaway for this episode:

1. Notice how often you say the words "this is hard"

2. What new meaning can you give "this is hard"?

Thanks for tuning in to The EffortLESS CEO Podcast. I’ll see you in the next episode.

Do you have a question on designing a business that can run smoothly with or without you?

Send me an email at ilonka@ilonkaras.com and I will answer it in the next episode.

 

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