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Episode #90 What’s keeping you from implementing?

June 04, 20233 min read

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In an era where information is readily available, women entrepreneurs have the world at their fingertips. With just a click, you can access a wealth of knowledge on how to scale your business, manage finances effectively, or enhance the customer experience. It's truly fascinating how we have evolved from the age of thumbing through library books to instant information access.

However, an intriguing observation emerges - having access to a wealth of information is not our primary challenge anymore. The real question is, "Why do we struggle with putting this information to practical use in our businesses?"

Let's unravel this mystery together, and perhaps, reevaluate the age-old saying, 'knowledge is power.' Consider the common challenge of weight loss. We all know the formula - eat healthily, exercise, sleep well, and stay hydrated. But why does execution seem so formidable?

Much like in our businesses, it's not merely about having the right knowledge or even the right mindset. Positive thinking is crucial, but alone, it cannot bring about the desired results. We must translate our knowledge and positivity into decisive action, especially in business, where speed and perseverance are paramount.

Are you utilising social media to its full potential to grow your business? Are you building valuable connections through networking? You may have a mentor providing strategic advice, but are you implementing their guidance?

Often, it's time constraints, resource limitations, or seemingly insurmountable external circumstances that stand in our way. Self-doubt, fear of failure, or even perfectionism can build mental roadblocks. As Amelia Earhart rightly said, "The most difficult thing is the decision to act, the rest is merely tenacity." Our thoughts ignite our emotions, driving our actions, and ultimately, shaping our results.

It's time to reassess and challenge these mental barriers. Start by identifying tasks you've been neglecting. Reflect on the excuses you've created that are hindering you from achieving your goals - 'I don't have time,' 'It's too late,' or 'I'll do it tomorrow.'

Remember, time management is about choices and priorities. Treat your business like you would care for a child - you wouldn't postpone changing a dirty diaper until tomorrow, would you?


To get started, ask yourself, "What are three strategies I could try if I'm uncertain?" There are no shortcuts to learning; it comes through experience and application. Implementation provides invaluable insights to inform your decisions, pushing you closer to your goals. So, why not take that initial step today, and transform your wealth of knowledge into actionable strategies for business growth?



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Ilonka Ras

Ilonka is a certified Strategic Intervention Coach and has a passion for helping overworked women entrepreneurs free up space and energy in their day so they have more time for the things that matter to them.

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The Mom Aligned Podcast on Spotify
The Mom Aligned Podcast on Google Podcasts

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